Synchrony and OpenAI Use Artificial Intelligence in Online Trading[Note: The provided text is only a headline/title. Here is its direct translation:]Synchrony and OpenAI are using artificial intelligence in online trading.

Synchrony has launched a collaboration with OpenAI, through which the company uses artificial intelligence to familiarize customers with financing conditions, special offers, and loyalty programs.

Synchrony is integrating OpenAI models into its own systems, including GPT-5.6 Sol, Terra, and Luna. The collaboration also encompasses ChatGPT Work, Codex, and AWS Bedrock.

A special plugin is already available to users in the ChatGPT catalog. Through it, clients can learn about Synchrony's partner companies' offers, promotions, and financing conditions in chat format.

Since 2024, almost all employees at Synchrony have been using artificial intelligence tools. Under the new agreement, staff will also have access to ChatGPT Enterprise and ChatGPT Work. According to the company, 90% of employees trust management's approach to the ethical and responsible use of artificial intelligence. The company also plans to launch special training programs for employees.

According to OpenAI Vice President Kailyn Voss, artificial intelligence is transforming the customer shopping experience, including product discovery, payment, and the use of loyalty programs.

Maran Naluswami, Synchrony's strategic development leader, notes that the collaboration will affect the company's millions of customers and hundreds of thousands of partner locations.

Source: Investing.com